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Terms and Definitions

Term Definition
URL Uniform Resource Locator

Technical name for the unique internet address that users remember, for example: http://www.fusionunlimited.com

SEO Search Engine Optimization

A way of developing webpages that leads to higher rankings in search engines such as Yahoo, MSN, Google, Ask Jeeves, Go, HotBot, AOL, and others.

PayPal Online payment processor

An online payment processor used to exchange money between buyers and sellers. Paypal is currently owned by its parent company EBAY.

Payment Gateway Payment Gateway

A way of sending online payment transactions through the internet and into various systems, such as VisaNet, Mastercard, Debit cards, etc.

Visa VisaNet

a bankcard network for processing credit transactions similar to Mastercard International

Google Google

Search engine available to users with billions of indexed documents.

GOOGLE.

Alternate definition

To perform research via the internet through searches using the Google network

AJAX Asyncronous Javascript and XML

A combination of multiple technologies to help create more interactive applications. The main components are Javascript and XML. By combining these technologies together applications can become more efficient at delivering real time information with a decrease in server workloads

HTTP Hypertext Transfer Protocol

The standard protocol used over the internet to view web pages.

XML eXtensible Markup Language

A markup language used to standardize and organize information into meaningful chunks that can be easily shared and indexed

HTML Hypertext Markup Language

A markup language used to create webpages

Javascript Javascript

an interpreted language used mainly by internet web browsers to provide input validation on web forms, perform image manipulations, and most recently in AJAX applications.

CSS Cascading Style Sheet

A way of stylizing elements of a webpage to create a desired look.

Internet Marketing Using the internet as a marketing channel

Using the internet as a marketing channel

API Application Programming Interface

a standardized way of interacting with a separate system

GUI Graphical User Interface

The visual elements of a webpage, application, or other software that make up the buttons and styles that users interact with

 

 

 

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